About the Project
I worked with the founder of Pure Clear to create graphics that would be used for ads and their ecommerce channels. Pure Clear's hero product is the Active Filter Bottle. It has the remarkable function of removing viruses, bacteria and any other harmful contaminants that are found in water. It makes almost all water drinkable anywhere in the world.
- CAD data creation
- 3D rendering
- Graphics creation
Project execution
I used physical samples to create high precision CAD models for the filter bottles. These were used to create a series of renderings that can be used by Pure Clear anywhere they wish. These assets will be a great addition to the companies brand assets for future design work. Through the graphics I wanted to communicate the core benefit of the product and the connection the product has with nature. The text content and wireframe for the graphic was decided in collaboration with the founder, in order to create something that utilised the founders great understanding of his market and USP's.
Project gallery
The images below show the core renderings that were created for the client along with one of the graphics that were create.
All content that I produced for OxiPro followed a rigorous AB testing process. This allowed me to gain valuable consumer insight and create content that massively boosted sales of OxiPro's Amazon listings. I've highlighted a few examples of my work with OxiPro.
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